LEARN WHAT THE FREERIDE COMMUNITY DOES FOR THE ENVIRONMENT
Everyone within the freeride industry plays a role in the fight against climate change. Whether you grow your own vegetables, buy organic local food, make your own cosmetics, take your bike to work, refrain from using single-use plastic or create your own sustainable clothing brand, It makes a difference.
Find out what sustainable projects and products our freeride community is working on and think about what you could still do yourself!
DARRYL MCCONNELL - YY NATION: SUSTAINABLE SHOE START-UP (NZ)
Nature-inspired design. The legacy collection marks the beginning of our journey to design out waste. Using purposeful design and innovative materials we are creating versatile & accessible footwear that expands the narrative of sustainability. We don’t have all the answers but we are pumped to be on the journey and we’d love it if you joined us! We want to make the most of the resources we have available. Our first outsole option is crafted with sugar cane and recycled rubber, and our second outsole option is made from algae and recycled rubber. Our ultra-fine Merino Wool upper is so soft, you won't want to take your shoes off! Plus, our wool is ethically sourced and traceable from New Zealand farms.
To support, check out their Kickstarter campaign HERE
KAI RENNIE (AUS) - THINGS I DO IN EVERYDAY LIFE
My sister and I (My sister is Mia Rennie and she is a world cup Slopestyle skier), we have a few things we do in our house to combat climate change:
1. We wear sustainable socks, made from the earth: Standard Sock C
2. We are ambassadors for POW (Protect our Winters) and talk to our school about climate change
3. I only wear BLUE (Sustainable Outerwear) from O'Neil which is made from recycled sustainable materials.
4. I stopped waxing my board unless I am competing.
5. We always carpool up to the mountain for training
6. I also eat meat once a week to help the environment but keep my protein up.
7. I make sure that all of my education research for school are focused on the environment.
8. Finally, for the earth, I made sure I don't use plastic bottles and use a keep cup so I don't use coffee cups.
How about you?
LEON BUTLER (GBR) - FOUNDER DIALOG CLOTHING START-UP
Dialogs mission is to guide you through your sustainable clothing journey. It's the little things that all add up to environmental contribution. Our products are organic and sustainble and we have committed to plant 5 trees with every order to contribute towards our common goal. We have chosen the worlds top sustainable clothing manufacturers printing techniques and charities with the goal to actively provide more sustainable clothing options to people within the outdoor lifestyle industry.
Ecologi - Trees are essential to our future and we have pledged to plant 5 trees for every order placed.
Carbon Checkout - If you choose to round up to the nearest £ at checkout, that donation will go towards funding and research into renewable energy and carbon balance your order. Check out their website to see exactly where your money is going, transparency is key.
Sustainable manufacturing - 100% GOTS certified organic cotton, Leader Status from Fair Wear Foundation (FWF), PETA approved, Manufactured using renewable, green energy from low impact, raw materials with a 90% reduced Carbon Footprint. All waste water from our manufacturing process is filtered through Effluent Treatment Plants to ensure waste water is safe too reuse.
Print on demand - No waste as a product is only made when it is ordered. Eco friendly, water based inks.
100% plastic free packaging. Delivery partners have carbon neutral commitments
TOM CAULTON (NZ) - USES 100 % PLANT-BASED SKI WAX
Mountain Flow Ski Wax - a 100 % plant-based, biodegradable ski and snowboard wax
JOEL BÜHLER (SUI) - DIY UPCYCLING SPECIALIST
"As a passionate skier, I am not just on skis all the time. I also enjoy working with them."
Joël brings new life into old skis and snowboards through custom upcycling projects. He has a small collection of wine racks and works desks, ski benches and key chains. If you are interested in upcycling your old equipment, check out his INSTAGRAM channel.
NÚRIA CASTAN BARON (ESP) - EXAMPLES FOR WORK AND PRIVATE LIFE
First of all, AS A GRAPHIC DESIGNER I have an important role to change how materials and everything involved in the process to design new products are chosen.
That is why as a freelancer I try to work the most ecological and organic way possible and avoid using plastic and other materials that are polluting our planet.
In MY PERSONAL LIFE, I am not eating red meat and I am trying to purchase local food. My ideologies are against consumerism so I just buy what I really need.
AS A SNOWBOARDER, I try to support and collaborate with brands that are helping our planet so our voice in the media contributes to change and influences our followers to do take the same actions.
I am also the ambassador of GOOD KARMA PROJECTS. It is an NGO aiming to create consciousness and change in people's attitudes and willingness to participate in the process of making sustainable development a reality. Our mission is to positively inspire society to adopt a healthier and more respectful lifestyle with the planet and its inhabitants.