The Freeride World Tour is built on passion, progression, and a shared love for the mountains. Starting this winter, that spirit gets a new boost as Rossignol Snowboard joins the FWT family as an Official Partner through 2028.
Riding together
This new chapter marks the expansion of a long-standing partnership between the Freeride World Tour and the Rossignol Group, whose brands have supported the Tour for years.
Now, alongside Dynastar, Lange, Look, and Kerma, Rossignol Snowboard joins the lineup, strengthening the bond between two mountain icons and extending the collaboration through the 2028 season. From the backcountry to the competition face, Rossignol has been part of freeride’s DNA for decades. Fans will see the brand in action at every FWT Pro event, as well as selected Junior and Qualifier competitions, where the next generation of freeriders are already making their mark.
A milestone season ahead
The partnership arrives at a turning point for the sport. Rossignol will play a key role in the first-ever FIS Freeride World Championships in Andorra 2026, a moment that will bring the freeride community together on a global stage like never before.
That same heritage now extends behind the scenes: FWT staff and partners will be equipped with Rossignol Group gear (from snowboards and boots to skis, poles, and bindings) helping bring every event to life from peak to finish line.
Rooted in the French Alps since 1907, Rossignol has always been about connection to snow, to community, and to the freedom that comes with exploring the mountains. Whether on skis or a snowboard, their mission is simple: inspire everyone to live the mountain life, all year long.
FWT FOUNDER AND CEO
The Rossignol Group has been a cornerstone of innovation and performance in the mountains for decades. We’re proud to deepen this relationship and welcome Rossignol snowboards as an official partner brand, solidifying our shared commitment to the progression of freeride skiing and snowboarding worldwide.
Looking ahead
Freeride is growing faster than ever, fueled by the people and brands that believe in the journey.
With Rossignol Snowboard now part of the adventure, the stage is set for new stories, new lines, and a new chapter in the evolution of the sport.
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